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French Label “Vignobles et Découvertes” for Iter Vitis

Launched in 2009, the label Vignobles & Découvertes aims at promoting the tourism on the thematic wine and wine-yard. The label is a collective brand “Vignobles & Découvertes” : its management, award procedure and renewal and its protection are governed by specific regulations (Regulations and application form are shown in the Annexes to this GI form). The label is attributed for 3 years to a touristic and wine-oriented destination by the Ministers of tourism and Agriculture, upon recommendation of the Superior Council of Wine Tourism.

EUToolKit

The European Commission aims to address the present lack of a widely accepted process and methodology for the sustainable management of destinations using a shared system of indicators and to move towards more comprehensive, inclusive and sustainable ways of working, by providing an indicator system for destinations to be used on a voluntary basis. The system will consist in a toolkit, with a set of indicators and a step-by step guide, useful for local tourism destination managers.

CrossCulTour

The partnership of CrossCulTour developed and implemented eight transnational tools: Online Questionnaire, Knowledge Platform, Monitoring Scheme, Maps and Signs, two Summer Schools, CC Youth Course and Audio Guides. A sales manual as brochure and on CD, a travel magazine as e-paper and printed version as well as two business newsletters have been created. CrossCulTour has developed and implemented eight joint strategies resp. action plans.

Birding Calvià branding

The Birding Calvià tourism product is a proposal aimed at making the wealth of birdlife in the town of Calvià accessible to tourists. For this purpose a website has been created (http://www.birdingcalvia.com) and ornithology routes have been prepared around the town. The next stage is to implement the Birding Calvià brand for infrastructures receiving tourism (hotels, restaurants, travel agencies, etc.) which comply with a series of requirements and information about the product.

Quality Manual

Scope of this manual is to ensure that all Integrated Planning Areas have a coordinated image by using a set of common communication tools developed and proposed at regional level. The translated version to Czech language, arranged by CERTESS Partner 8, is also enclosed.

'Eco-Romania' Ecotourism Certification System

The 'Eco-Romania' ecotourism certification system is a mechanism that recognizes the compliance of ecotourism products developed by agencies and tour-operators, local communities and accommodation facilities to the requirements of nature conservation principles, of sustainable development of local communities and of promotion of natural and cultural assets. The certification system operates with a set of criteria established by the Association of Ecotourism in Romania, that must be fulfilled by the products of the tour operator undergoing the certification procedure.

GHA Host Quality Branding

A quality brand for hosts as developed by the German Hiking Association ensures high quality standards for accommodation facilities and restaurants along a cultural route. Together with hosts and restaurants it is able to identify and integrate particularly target group oriented offers and ensure to satisfy the requirements of the visitors.

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