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Heritage project robustness index & matrix (Form in English. Annex in Spanish)

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Monday, August 5, 2013

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6C-GI-P5-4
This GI is based on the idea that diversification is a key element to provide robustness for multi-product-type tourism products. To that end a series of indicators have been developed associated with a matrix by which it is possible to asses, by sectors, the robustness index of the product. The main objectives of this GI are to: (a) develop an analysis tool to assess and quantify the main items involved in the robustness of a heritage-based tourism multi-product; (b) establish an objective analysis system that allows comparisons to be made between different heritage proposals; (c) establish a diagnostic analysis to identify aspects that need to be incentivised; (d) establish a diagnostic system to allow evolving comparisons of the proposals over time; (e) facilitate and make the case for strategic decision making in the development of a heritage project.

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