Wednesday, September 5, 2012
4 Moravian regions (South Moravian, Olomouc, Moravian - Silesian, Zlin) each year prepare together promotional materials for various tourist segments (hiking, biking, cross country skiing, etc.) to promote the tourism potential of Moravia and Moravia as a whole. Partners - Regions perceive the potential of pilgrim tourism, so they decided to issue a common guide for pilgrim tourism segment. Moreover, there will be 1150th anniversary of the arrival of Saints Cyril and Methodius to the Great Moravia Empire in 2013. As a consequence, an higher interest for the pilgrimage tourism is expected. The guidebook contains the description of the two whole Moravian trips (journeys), and places to visit in each region. In total, 72 local destinations are described. The guidebook is available in printed and electronic version form suitable for use in so-called smartphones. It is distributed in the network of tourist information centers in all regions. The first presentation of this guidebook to the public was at Regiontour Brno (Czech Republic) in January 2013.