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Moravian Amber Trail I

Document Date: 

Sunday, March 3, 2013

Document Code: 

6A-GP-P8-1
Main objective of the project was to increase the participation of tourism on economic prosperity in Moravian and Silesian region and enforce this destination on domestic and foreign markets. Specifically, it was the elimination of one of the major weaknesses of the former tourism around the Moravian region - lack of marketable tourism products and underdeveloped system of targeted marketing.

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